![]() There are many different freebies you can offer. This win-back email example from Wisp, a pharmaceutical brand, offers clients a free medical consultation with each order.īody: We would love to have you back in our life and on our site. Leverage this psychological loophole in your marketing strategy to remind customers of your brand and bring them back. The human aversion to losing something, even something insignificant, is a driving factor in our decision-making process. Case in point: Marsh’s customers loved the freebies they were offered so much they skyrocketed the brand’s sales by 2,000%. Who can resist a free gift? Almost nobody, especially when it’s a free sample of something they really desire. Make sure to claim it before it expires in days.ĬTA: I want in! 3. So, we decided to do something we normally don’t- add a discount voucher to our already fantastic offer □ This email from Chhapai is clear in its offering: we want you back, and to make that happen, we’ll offer you a discount.īody: We would love to have you back in our life and on our site. The “discount off” win-back email template: The “discount off” win-back emailĭiscounts are an age-old tactic to increase sales and they still work today because people enjoy using them almost 90% of survey respondents in the United States stated that they used coupons for shopping in 2020. We are stronger together! □ Come back and let’s continue growing!Ĭall-to-Action: Take me back 2. While you were here, this is what we achieved together. Subject Line: It’s not the same without you, īody: Hey, you’ve been gone, and it’s not the same without you. It takes personalization a step further, as it includes account-specific statistics to remind the reader of the results they have achieved using Teespring’s product. This win-back email from Teespring takes a slightly more dynamic approach, asking its readers to come back while adding a picture of a sad-looking puppy. Inspiring holiday email campaigns that sell and engage The lonesome “we miss you” email template: GetResponse and Shopify integration: everything you need to knowĤ. Best marketing automation apps for Shopifyģ. Shop worth to claim ĬTA: Take me there! Ģ. We noticed you have been gone for a while, and we miss you too much! □Ĭan we buy you a to win you back? The handwritten date on the top right corner adds another personal touch. This works well for clients who might not have been active for a while but could come back with a little extra incentive. This makeup brand with a predominantly female clientele uses romantic and current language to bring back its customers by reminding them of items that are now back in stock. Our site doesn’t feel the same without you □ĬTA: Let’s get back together The intimate “we miss you” email template:Īnother example of this strategy is this win-back email campaign from Revolve. This sincere “we miss you” email example from bareMinerals goes a step further to make its reader feel valued, adding the phrase “can you blame us?” To fully leverage the potential of this remarketing campaign, bareMinerals also include a gift card with the discount code “MISSYOU.” There is no room for ambiguity with this win-back email. The sincere “we miss you” email template: It tells your reader that their presence matters and that you noticed they have been inactive. While it may come from a generic template, it never fails to feel personal. The “we miss you” email tugs at your reader’s heartstrings. The “we miss you” win-back email examples ![]() Whether you want your customers revisiting your digital store, resubscribing to your email list, or giving valuable feedback, these templates make it easy to write your perfect email to win the customers over. We’ve also provided a template to get you started for each strategy we share below. In this section, we will look at some of the most effective types of win-back emails to reconnect with customers, including some real-life examples of brands that have nailed their campaigns. 8 win-back email examples and templatesīefore you create your win-back email sequence, you first need to decide how you want to approach your lapsed customers and entice them to reconnect with you. Plus it integrates with all major ecommerce platforms like Shopify, Magento, PrestaShop, WooCommerce, and more. It packs all the right tools an ambitious ecommerce business needs to grow – email templates, email automation, transactional emails, web push notifications, paid ads, and live chat. ![]() Want to grow your ecommerce store more easily? Try GetResponse ecommerce email marketing software.
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